Kassy Killey, Founder and Chief Marketing Strategist
Kassy is a marketing professional and daughter of a reflexologist who’s grown up preferring a holistic approach to health, and really everything in life (including her approach to doing marketing). After 9 years working in corporate marketing she launched her own freelance marketing business as a way to stay home with her son when he was born. During the 8 years of that business where she intentionally chose to work with small, often local, businesses she saw the same marketing challenges plaguing many of her clients.
It’s hard for small businesses to feel like they can afford to hire someone to do all of their marketing for them, yet they are busy wearing many (often all) the hats in their business and their attempts at do-it-yourself marketing doesn’t always get the time, energy, or knowledge it needs to help them grow and succeed.
It was from this realization that OnPoint Holistic Marketing was born, offering professional marketing content and advice that’s easy to implement for reflexologists. Instead of general advice you have to customize to meet your needs, everything is focused on growing your reflexology practice.
OnPoint Holistic Marketing
OnPoint Holistic Marketing provides ready-to-implement marketing content and guidance to reflexologists so you can increase your business and “get more feet on your table.”
What does “ready-to-implement” mean?
It’s a mix of do-it-yourself and done-for-you. We provide done-for-you content so you aren’t having to do all the brainstorming of ideas, creating graphics, writing newsletter content, etc. But we provide you the content and the DIY aspect comes in where you still schedule it, post it, email it yourself to keep your costs low.
How many people know what reflexology is?
Although reflexology is gaining in popularity, many people still do not understand the benefits. This means in addition to marketing your services, you often still have to educate people about what reflexology is and the benefits it offers. (And our goal is to help you do that too.)
Marketing made affordable
You may think a marketing professional is not in your budget especially in the first few years of business. That’s why OnPoint Holistic Marketing was created to provide affordable marketing guidance to increase your business and “get more feet on your table.”