In under 30 minutes Lorraine shares so many tips on how she’s been growing her business over the years, it feels like there’s not much we didn’t talk about. We recorded this video in October, so there’s some focus on what was the upcoming December holiday season and Black Friday, that said if you’re catching… Read More
Reflexology Marketing Blog
Chantel Lucier Talks Reflexology Marketing: Soul to Sole Interview
Chantel C. Lucier, Reflexologist, takes on our Soul to Sole Reflexology Marketing Interview! There were so many gems in this conversation. Chantel has so much good stuff to share that I think will definitely encourage and inspire you in your own reflexology practice. A few of my favorites that still stand out a few days… Read More
World Reflexology Week Marketing Challenge
How many people in your town know what reflexology is? Of those who know what it is, or at least think they do, how many have tried it? Yeah. And how many of those people who’ve never heard of it or never tried it, might love it once they experience reflexology? Exactly. So that’s why… Read More
Wearable Reflexology Marketing Choices
While I started the wearable reflexology marketing shop with TeePublic I’ve had a few requests that have led me to check out other options for more diversity in the product offerings as well as what’s best for reflexologists in different countries. So far I’ve settled on using 3 platforms, though I’m open to requests if… Read More
Take a Yoga Approach to Marketing Your Reflexology Practice
If you are familiar with yoga, there are several things you’ve probably learned from that practice that can help you approach getting more reflexology clients when focusing on your marketing efforts. Starting with the Beginner’s Mind (even when you’re far from being a beginner) I really connected with this concept the first time I heard… Read More
Publicity Terminology
Getting some publicity in the media is one of the best ways to reach a large audience for free to let them know how reflexology can help them. Granted these days the reach tends to skew older, so the effectiveness will depend on who you are trying to reach and what media picks up your… Read More
Re-Opening Marketing Tips for your Reflexology Practice
As restrictions are being lifted and reflexologists are starting to re-open, it’s time to talk about how to market yourself and get clients booking again. Unfortunately, it’s probably going to look a little different for a while. Some clients are probably eager to get back on your reflexology table (or in your chair) while others… Read More
Do Social Media Algorithms Help or Hurt My Reflexology Business?
Part of effectively using social media marketing these days means we need to have an understanding of the terminology. Facebook, Instagram, Pinterest, LinkedIn, and other social platforms use algorithms. So do search engines like Google and Bing. But also other sites like video services such as Netflix, dating sites, online shopping sites like Amazon, and… Read More
How to Sell an eBook for Extra Income as a Reflexologist
Building off the Collaborative eBook Project we facilitated, here is advice on how to market and sell your ebook. While written with our collaborative authors in mind, these tips will help all of you embarking on new revenue streams by writing an ebook. Other tools for selling digital services are covered briefly in our comprehensive… Read More
CLOSED (Opportunity: a Reflexologist Written Collective eBook)
UPDATE: This project has already been completed. Writing an ebook can seem daunting and take weeks or months to create. Collaborating on the other hand offers reflexologists in the OnPoint Holistic Marketing community an easier and faster way to generate some extra income by selling an ebook. Basically the idea is that everyone who contributes… Read More
Make Your Reflexology Practice Go Digital (During the Quarantine)
Virtual Business Tools – Thankfully there are a number of tools, resources, and software out there to help you adapt your reflexology practice to work virtually with video consultations, trainings, and digital products you can sell to keep bringing in income during the COVID-19 social distancing quarantine. And many offer free or low-cost options. I… Read More
Income Generating Ideas While Your Reflexology Practice is Closed
Ways to bring in new income Not sure how to implement these ideas? Check out the follow-up article, “Make Your Reflexology Practice Go Digital (During the Quarantine).” Disclaimer: You should adapt these as needed and do what you know. I’m not encouraging you to misrepresent your skills or background, but I also know many of… Read More